Andrew Marmont | Andrew Marmont
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Author:Andrew Marmont

The top reasons why people buy

Is it to make more money, get praise, avoid effort or save time? These are some of the reasons why people buy anything - and if you apply it to advertising and marketing, then you need to be aware of what these are. Why do people...

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ABC Grandstand interview for Their Finest Hour – 160617

I really enjoyed speaking to Scott Rollinson about Their Finest Hour on ABC Grandstand Saturday yesterday. It was my first interview for the book, which hits stores on Monday 19th June in Australia. Here is the audio: [audio mp3="http://andrewmarmont.com/wp-content/uploads/2017/06/Saturday-Grandstand-Andrew-Marmont.mp3"][/audio] To get your copy, you can purchase it the...

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Unpacking concussion – Big League

Concussions have been in the headlines prominently this year. Three clubs were fined a total of $350,000 for not following concussion protocol; James McManus is suing Newcastle Knights for management of his head injuries. And in early March, debate raged whether Knights fullback Brendan Elliott should...

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autobiorgraphy feature

It’s autobiography season.

Retirement is part of sport. It is rare, though, that we have three top cricketers all releasing their autobiographies within a few weeks of each other. But as I write this, on the 24th of October, cricket and sports fans can get stuck into any...

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sydney

Inside the writing process

(Pic: I made a quick trip to Sydney this week). As you may know, my first book will be published next year (it’s on rugby league). It might be ten months away but I’m already starting to plan ahead. I’ve been contacting my local bookstore (Readers in Hawthorn)...

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